Armor & Mobility

FEB 2017

Military magazines in the United States and Canada, covering Armor and Mobility, focuses on tactical vehicles, C4ISR, Special Operations Forces, latest soldier equipment, shelters, and key DoD programs

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Page 11 of 27

VIRTUALLY MARKETING THE DoD Technology has become a major part of our everyday lives. From how we book travel to how we purchase music, books and other items that we desire. So it should come as no surprise that technology has become a major innovative capability of how equipment is remarketed. When the U.S. Defense Logistics Agency (DLA) evaluated how they could dispose of its surplus vehicles and equipment, they looked for better ways to extract higher value from the military assets. Leader in Military Sales IronPlanet, as the leading online marketplace in sales of used construction and heavy equipment, examined the requirements and determined that their 15 years of proven commercial technology could more than satisfy the needs of the DLA. IronPlanet competed for the contract and won it in July of 2014. Putting military surplus equipment into the mix with core construction equipment The relatively-new phenomenon of online auctioning of unused and retired U.S. Defense Department (DoD) assets is gaining momentum. By Jeff Holmes, Senior Vice President, Government Solutions, IronPlanet INDUSTRY PARTNER REVIEW 10 | Armor & Mobility | February 2017

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